URBAN DECAY Naked Basics

Urban Decay loaded this versatile MATTE palette with six stripped-down, Nakedly neutral shadows every woman needs in her beauty arsenal. It has everything you need for the perfect Naked neutral matte eye – including four exclusive shades. Every shade in Naked Basics goes on with a smooth, luxe finish (never chalky or powdery). There’s even one demi-matte shade, Venus, which has the tiniest touch of satin; perfect for highlighting and adding dimension. While this palette is small, Urban Decay loaded it with full-size shadow pans, just like their other Naked palettes. Every shade features their Pigment Infusion System, a vehicle for colour that holds tightly to pigment. The proprietary blend of ingredients allows colour to weave itself through the eyeshadow formula. What does all that mean? Insane colour payout. Colour that stays on your lids. And a velvety, suede-like smoothness and blendability. It all comes in a sleek compact (embossed with a pretty, metallic œNAKED on the front) that has a slight sheen and a suede-like feel that practically begs to be touched. (HelloŠhow gorgeous will THAT look coming out of your bag?!) Best of all, the slim design is perfect for travel, so youll never have to be without these must-have shades. Tip: Use these shadows to contour, line and highlight to create the right amount of definition for any occasion. Or for the days when youre craving more colour, pair them with your fiercest, boldest shadows. 87g